We+
Less, Light, Local
2025
H 44 x W 31.5 x D 4 cm
Seaweed, Acrylic, Wood
Edition: 3
Less, Light, Local is a research project that explores alternative value for discarded and non-edible ITA NORI. By focusing on the inherent qualities of nori—its durability, lightness, and sustainability as a sheet material—the project seeks to reinterpret it as a meaningful design material. Originally derived from Japanese handmade papermaking techniques, ITA NORI has been used for sushi and rice balls since the Edo period. However, climate change, rising water temperatures, and shifting ocean currents have led to nutrient-deficient seaweed, making much of it inedible and wasted. This project explores alternative applications for discarded and non- edible ITA NORI, reimagining it as a sustainable material similar to washi. By utilizing local resources and techniques, it honors traditional craftsmanship while embracing contemporary design possibilities.
The work is created uniquely for Design Trust Charity Benefit 2025 at Murray House, Stanley Plaza responding to the historic site and curatorial theme of the exhibition. The work has been auctioned off during the Charity Auction on March 22nd 2025 and creatively loaned by the generous bidder for Design Trust Charity Exhibition: Transformational Exceptions.
About We+
We+ is a contemporary design studio that gives form to new perspectives and values through research-based and experimental approaches. Founded in 2013 by Toshiya Hayashi and Hokuto Ando, the studio explores the possibilities of alternative design that establishes a close coexistence with the natural and social environment around us, and incorporates a diversity of values that are often forgotten in today's society, where convenience and rationality are sought. Received many awards, including FRAME Awards 2024 / Designer of the Year, Set Design of the Year, Best Use of Colour, Wallpaper* Design Awards 2024 / Best Elements of Surprise, Dezeen Awards 2022 / Emerging Design Studio of the Year Public Vote, EDIDA 2019 / Young Designer of the Year Nominee. The work is in the collection of Vitra Design Museum, Germany.
This artwork presents a single circular ITA NORI sheet in a framed format. By exposing the material to light, the viewer can discover its intricate textures and unique materiality, revealing a beauty often overlooked in everyday life. As seaweed is deeply rooted in Japanese culture, discarded and non-edible ITA NORI is gaining global interest for its potential in sustainable design. Through this work, we aim to redefine waste as a source of new aesthetic and conceptual value.
